- Work closely with sales and marketing to design sponsorship packages that align with the goals and objectives
- Design different levels or tiers of sponsorship packages that offer various benefits and opportunities to sponsors based on their investment
- Conduct market research to assess the needs and expectations of sponsors and exhibitors
- Introduce new types of sponsorships in the packages
- Analyze industry trends, competitor sponsorships and target audience demographics to identify suitable sponsors and develop suitable sponsorships
- Work closely with EvOps Lead to identify costs and expenditure to ensure profit margins align with the strategy
- Consult with the Head of Innovation for additional features, activations and spaces that can be monetized and elevate the value of the sponsorship packages
- Track and measure the performance of sponsorships
- Gather feedback from clients and evaluate the success of the sponsorship program
- Prepare reports on revenue, expenditures and margins for each sponsorship
- Evaluate the success of the sponsorship program, identify lessons learned and make recommendations for improvement for future EXPOs CANDIDATE PROFILE
- Sales and Marketing Skills: Ability to collaborate effectively with sales and marketing teams to design sponsorship packages that align with the goals and objectives of the Company's Exhibitions
- Strategic Thinking: Capability to develop, design and manage the sponsorship program according to the strategy defined by Executive Planning Team
- Creativity and Innovation: Capacity to design different levels or tiers of sponsorship packages and introduce new types of sponsorships to attract sponsors
- Market Research: Proficiency in conducting market research to assess the needs and expectations of sponsors and exhibitors, as well as analyzing industry trends and competitor sponsorships
- Financial Management: Understanding of costs, expenditures and profit margins to ensure alignment with the sponsorship program strategy
- Collaboration and Communication: Ability to work closely with various internal stakeholders, including the EvOps Lead and Head of Innovation, to identify opportunities for monetization and value enhancement
- Data Analysis: Capacity to track, measure and analyze the performance of sponsorships during the EXPO, as well as prepare reports on revenue, expenditures, and margins
- Client Relationship Management: Skill in gathering feedback from clients, evaluating the success of the sponsorship program and making recommendations for improvement based on lessons learned
- Project Management: Ability to manage multiple tasks and deadlines related to sponsorship program development, implementation and evaluation
- Problem-Solving Skills: Effective problem-solving abilities to address challenges and make recommendations for improvement for future EXPOs based on lessons learned from previous events.
- Highly Organized with Attention to Detail: Ability to manage multiple tasks, deadlines, and details related to sponsorship programs with precision.
- Adaptability to Changing Market Conditions: Capacity to adapt strategies and approaches based on evolving market trends and client needs.
- High Self-Motivation: Inherent drive to identify sales opportunities, tailor solutions and close deals proactively.
- Collaborative Team Player: Willingness to collaborate with internal teams, such as sales, marketing, operations and innovation, to develop comprehensive sponsorship strategies and solutions.
- Results-Driven: Focused on achieving measurable outcomes and driving revenue growth through effective sponsorship management and performance evaluation. Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to. To apply for this position, please email your CV to Hayley Buckle, quoting the above job reference or call for further information.
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Sponsorship Manager Events - Limassol, Κύπρος - GRS Recruitment
